📢 Niriv Advertising

Smart ads that blend seamlessly into Nepal's first search engine & internet portal

What is Niriv Advertising?

Niriv Advertising (Niriv Ads) is Niriv's internal ad platform that lets brands, creators, and small businesses promote their products and services directly inside Niriv — using smart placement options like feed-style cards, responsive banners, or search listings.

It is designed to be clean, AI-assisted, and accessible — with a self-serve ad creation dashboard and wallet-based payment.

Ad Types

Feed Card Ads

1️⃣ Feed Card Ads

Appear seamlessly inside Niriv's infinite content feeds. Use Niriv's native card design (image, title, short text, CTA). Users scroll past them like normal posts — labeled "Sponsored." Best for engagement and conversions.

Advertiser Options:

✓ Upload image or video
✓ Add title, short description, and call-to-action link
✓ Choose category placement (search, explore, tools, etc.)

Responsive Banners

2️⃣ Responsive Banner Ads

Flexible banners auto-adjust to screen size (desktop, tablet, mobile). Ideal for homepage, search results, and utility tools (converter, weather, etc.). Uses a single creative that adapts to layout.

Advertiser Options:

✓ Upload one responsive image (recommended 3:1 ratio)
✓ Add headline and target URL
✓ Optional button ("Learn more" or "Shop now")

Search Ads

3️⃣ Search Ads

Appear at top of Niriv search results with "Sponsored" tag. Text or small-card format.

Coming Soon

Advertiser Dashboard

🎯 Create Campaign

Choose ad type
Set campaign name
Choose audience targeting
Set start & end date
Upload creatives and text

👁️ Ad Preview

Live preview for all screens
Mobile, tablet, desktop views
Feed card & banner toggle
Real-time adjustments

📊 Ad Management

List of active/paused campaigns
Edit or duplicate campaigns
See approval status
Pause/activate anytime

📈 Analytics

Impressions & clicks
CTR & cost tracking
Device distribution
Simple graph view

💳 Wallet & Billing

Add funds (eSewa, Khalti)
Auto-pause at Rs. 0
Transaction history
Minimum recharge Rs. 500

Payment Model

💳 Pricing

CPC (Cost per Click) for feed ads
CPM (Cost per 1,000 Impressions) for banners

💰 Wallet System

Add funds via eSewa, Khalti, or Niriv Pay
Minimum recharge: Rs. 500
Auto-pause when balance is 0

Targeting Options

📍 Location

Target by province, city, or Nepal-wide

🎯 Interests

Tech, lifestyle, entertainment, etc.

📱 Device

Target mobile or desktop users

👥 Demographics

Gender & age targeting

🚀 Coming Soon (Phase 2)

✓ AI audience matching
✓ Time-of-day targeting
✓ Custom audience upload

Ad Placement Zones

📰 Infinite Feed

Feed-style cards blend between posts

🏠 Homepage

Responsive banner slots

🔍 Search Results

Inline text or card ads

🛠️ Tools Section

Converters, weather, etc.

Platform Roadmap

Phase 1 - Current

✓ Feed card + responsive banner ads
✓ Wallet-based payment system
✓ Admin approval workflow
✓ Basic targeting (location, device)

Phase 2 - Coming Soon

📊 Enhanced ad analytics dashboard
🎯 Advanced targeting filters
🤖 AI-based recommendations
📈 Auto-optimization features

Phase 3 - Future

🤖 AI audience matching
📅 Time-of-day targeting
💡 Dynamic pricing
🎯 Custom audience upload

Ready to Get Started?

Advertise across Niriv — seamlessly.